I know what you’re thinking if you’re a Publisher – “All these interactive features are lovely and all, but how exactly is all of this going to help me make money? Because right now, the internet ain’t exactly helping my bottom line.” And the answer is Interactive Advertisement Links (IALs). It’s really pretty simple really for publishers to add these links directly in our system, but they’ll revolutionize the way that your readers interact with your publication. Imagine if an Ad for a movie in your magazine had the trailer attached a videoclip, and when a reader moved their cursor over the Ad, a bubble pops up offering to let them view the trailer. Or imagine a new band trying to promote their work could attach an audioclip of one of their new hit songs. But most importantly, imagine if your readers could click on an Ad for a given product, and they are redirected to the Advertisers shopping page where they can purchase the product directly – this alone will massively increase your Ad conversion rate, and it can be tracked precisely through our metrics tracking, which you can access anywhere at any time.
IALs are going to revolutionize the publishing industry and we at MagMe are happy to invite you to join us at the forefront of this Brave New Publishing World.